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Article posted on Aug 11, 2010
For More Information Contact:
Blausen: Mike Hensgen (mhensgen@blausen.com) 713-334-6722
Houston, August 11, 2010 --- Blausen Medical, developer and owner of the world's largest library of medical animations has licensed its complete Human Atlas to Practice Builders, LLC, Irvine, California. The company will be re-licensing the Blausen content to its healthcare practice clients via various marketing programs. Practice Builders designs and implements customized turnkey marketing programs for individual healthcare practices, including the specialty areas of Medical, Dental, Pharmacy and Physical Therapy.
Bruce Blausen, Founder and Chief Executive Officer of Houston-based Blausen, said, "Practice Builders has a large, diverse and growing client base. Their current clients and prospective ones are professionally discerning. They demand highest quality and scientific accuracy in marketing solutions provided them. Our Blausen Human Atlas is indisputably the most comprehensive in terms of topics, as well as its unsurpassed creative quality and scientific accuracy. As such, it is in keeping with Practice Builders offerings and supports their leadership position as a healthcare turnkey marketing provider."
Blausen Group includes three separate divisions, Blausen Medical, Blausen Media and Blausen Legal. Blausen Medical, founded in 1991 by Bruce Blausen, is the developer, owner and licensor of the world's largest library of medical and scientific illustrations and animations, whose content it currently licenses and distributes via web and smartphone platforms. Blausen Media is a compact advertising agency that provides effective marketing communication strategies and executions and a proven record of distilling complex text-based information into compelling rich media creative. Blausen Legal specializes in providing highest quality biomedical visual media to legal professionals. For more information regarding Blausen Group, please visit the website at www.blausen.com.